ACS Solutions | Hiring | Junior Marketing Analyst | United States | BigDataKB.com | 4 Oct 2022

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Job Location: United States

# US CITIZEN AND GREEN CARD ONLY

Position : Junior Marketing Intelligence Analyst

Duration : 12 Months Full Time

Location : 100% REMOTE

Pay Rate : $31/hour.

MAINLY REQUIRED :

EXCELLENT EXCEL SKILLS, POWER BI, DATA ANALYSIS AND MARKETING.

Responsibilities

Reporting and Analysis – 60%

• Lead the Account Based Marketing reporting efforts across the Americas to help drive critical business decisions across regions and industry campaign teams

• Review reporting and provide analysis of 1:many programmatic account-based campaigns and 1:few account-specific tactics for targeted accounts lists on a weekly, biweekly, and quarterly basis

• Ensure that all Americas ABM marketing activities are tracked and measured in a consistent and accurate manner

• Ensure leads are routed to respective marketers daily and support lead routing including troubleshooting activities as needed

• Maintain PowerBI dashboard with weekly account engagement data to support sales prospecting activities that are facilitated by ABM Managers

• Update digital industry benchmarks quarterly and compare the performance of Americas ABM campaigns to the benchmarks and trends

• Use data and dashboards to inform recommendations for future tactics and programmatic campaign adjustments

Collaboration and Interface – 30%

• Collaborate with Account Based Marketing, Territory Marketing, Marketing Services, and external service vendors on campaign launches, marketing channels, and reporting needs

• Proactively engage with the appropriate internal and external teams to analyze and optimize the impact of marketing activities

• Help coordinate standardization of process and tactics across account-based marketers in different regions and industries

Campaign Execution – 10%

• Develop audience segments to ensure accurate tracking of campaign effectiveness and to analyze account engagement

• Support marketers in monitoring the delivery and execution of plans, and measure effectiveness of resource allocation, efficiency, and ROI to inform any adjustments

Minimum Qualifications

• Bachelor’s degree in Marketing or equivalent of 2+ years of B2B Demand generation/digital marketing experience

• Experience in digital marketing including LinkedIn Campaign Manager, and campaign analytics and optimization

• Detail oriented, data-driven individual with strong interpersonal skills

• Excellent written and verbal communication

• Ability to manage multiple projects, prioritize tasks, identify and mitigate risks, and meet tight deadlines while maintaining high-quality work

• Extraordinary collaboration and influencing skills across multidisciplinary teams

Preferred Qualifications

• Advanced in Excel, Adobe Analytics, Power BI, or other data analytics tools

• Experience with project management tools such as Asana or Trello

• Experience with marketing tools such as Salesforce.com, Folloze and 6sense a plus




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