Amex
Gurgaon
Financial Transaction Processing
You Lead the Way. We’ve Got Your Back.
At American Express, we know that with the right backing, people and businesses have the power to progress in incredible ways. Whether we’re supporting our customers’ financial confidence to move ahead, taking commerce to new heights, or encouraging people to explore the world, our colleagues are constantly redefining what’s possible — and we’re proud to back each other every step of the way. When you join #TeamAmex, you become part of a diverse community of over 60,000 colleagues, all with a common goal to deliver an exceptional customer experience every day. We back our colleagues with the support they need to thrive, professionally and personally. That’s why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.
This position will play a critical role in designing and executing the engagement strategy for Consumer business for India market. The position will deliver on several initiatives which are imperative for the market’s overall performance. Areas of responsibility include ongoing customer lifecycle engagement, pre-attrition engagement, attrition metrics and billings growth.
Key Deliverables include:
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Drive results and deliver against billings growth and customer engagement through conceptualization and implementation of the customer marketing strategy.
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Analyze Cardmember spend and transaction trends to identify segments with declining engagement. Liaise with other teams to identify segments with the propensity to attrite.
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Manage and drive campaigns as well as other activities targeted at pre-attrition segments using multiple communication channels
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Ensure smooth implementation of the marketing strategy, communications and delivery across channels and customer touchpoint to ensure the customer experience is seamless, relevant, and effective.
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Partnership with operations and servicing teams to drive process excellence initiatives and enhanced customer experience to transform market Net Promoter Scores (NPS – recommenders of American Express products). Leverage insights of key contributing factors to NPS to develop strategies and activities which increase promoters and reduce detractors.
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MBA with at least 2 years of experience in Portfolio / Product Marketing.
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Demonstrated success in marketing and marketing strategy roles.
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Superior analytical skills required; demonstrated ability to synthesize complex data into winning strategies and executable plans. Comfort with ambiguity and blue sky thinking.
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Proven ability to influence and negotiate with external and Internal partners
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Strong communication and presentation skills
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Experience managing multiple partner relationships; accomplished relationship/partner management skills especially key relationships
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Knowledge of the Banking/Insurance industry (market trends, economics, regulatory environment)
American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, age, or any other status protected by law.
Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.
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