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Diverse Lynx | Marketing Data Analyst | Sunnyvale, CA | United States | BigDataKB.com | 2023/01/18

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18/01/2023

Job Location: Sunnyvale, CA

Job Detail:

Position: Marketing Data Analyst

Location: Sunnyvale, CA(Onsite)

Duration: Long Term Contract

Minimum Experience: 7-10 yrs.

Job Description

Job Description:The Campaign Operations Specialist is responsible for conducting Worldwide email marketing campaigns on behalf of Retail / Product Marketing and managing day-to-day operational tasks relating to campaign execution, analyses, project enhancement initiatives, and issue resolutions.

Responsibilities

Tools, Applications and Processes

Utilize consumer campaign management tools, along with SQL database, to design and conduct day-to-day campaign operations in support of WW Product Marketing.

Collaborate with partners to ensure lists are accurate and on-time.

Identify opportunities to improve campaign operations processes and systems.

Analytics

Ability to apply statistical weighting and sampling techniques to improve outcomes and results

Proven success with campaign measurement and analytic insights

Advanced knowledge of data mining and segmentation techniques

Demonstrated data analysis, presentation, and data development skills

Data Integrity/QA

Build and maintain necessary processes, controls, and procedures to ensure data accuracy and business functionality, while complying with privacy and security policies.

Investigate issues and provide process improvement recommendations.

Participate in User Acceptance Testing (UAT) for system development and enhancements.

Project Management and Communication

Must have excellent project management skills, ability to adhere to strict deadlines, and possess ability to simultaneously manage multiple, complex projects.

Partner with IT for the development and implementation of campaign management initiatives.

Responsible for consulting with stakeholders to identify and define business requirements and translate to marketing needs.

Please suggest.

Diverse Lynx LLC is an Equal Employment Opportunity employer. All qualified applicants will receive due consideration for employment without any discrimination. All applicants will be evaluated solely on the basis of their ability, competence and their proven capability to perform the functions outlined in the corresponding role. We promote and support a diverse workforce across all levels in the company.

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