Epsilon | Jobs | Associate Marketing Business Analyst – Be / B Tech – Fresher | BigDataKB.com | 02-02-22

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    Job Location: Bangalore/Bengaluru

    What you will do

    • Understand Campaign specs/ Business requirement documents shared by the client during discovery
    • Follow SDLC lifecycle to build multi-channel marketing campaigns – creating functional specs (FSDs), build flowcharts/ workflows designs, unit/ end-to-end/ data testing, and deployment of the campaigns.
    • Build campaigns using marketing automation tools like IBM UNICA Campaign or Adobe Campaign
    • Create waterfall and ad-hoc reports for the campaigns and share it with client/US teams
    • Help maintain process documents and update them regularly
    • Able to have effective stakeholder meetings, understand deliverables, and drive successful outcomes.

    Desired Candidate Profile

    • Bachelors degree in Computer Science or Information Science
    • 2020 and 2021 Freshers Only – BE/BE Tech / M Tech / MCA – Majors in CS
    • Basic understanding of digital marketing and database marketing concepts
    • Basic understanding of SDLC lifecycle
    • Knowledge of relational databases and SQL scripting is required
    • Ability to document requirements and specifications
    • Detail-oriented, able to multi-task, prioritize and work in a team
    • Excellent written and communication skills
    • Good time management and strong attention to detail

    Apply Here

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