HR CENTRAL | Jobs | Media Audit Analyst | BigDataKB.com | 12-02-22

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05/04/2022

Job Location: Mumbai (All Areas)

Role: Media Audit Analyst

Location: India

Reporting : Analyst Manager

Division and Team: Media Assurance

Responsibilities:

Liaise with clients, agencies and other third parties to gather data

Manage data requests to clients and agencies and be the first point of contact for queries relating to the data and analysis

Data cleansing and transformation to enable data analysis

Analyse large volumes of data (e.g. media price, performance and quality, inflation)

Develop media analytical skills, including validation techniques and methodologies to enable inferences and conclusions on media value gained

Ensure all analysis and methodologies conform to the companys quality assurance standards

Research and collect data to inform analysis including company overviews

Production of data reports and analysis tailored to clients’ needs

Work closely with consultant team to ensure all projects are delivered up to the quality standards of the company

Experience

3+ years experience in advertising and media, having worked either in a media agency, a media house or a media audit firm
Up to date knowledge of media buying and planning
You understand basic media terminologies like GRP, Impressions, Reach, Frequency and are very comfortable managing, sifting through and analysing large volumes of media data and extracting meaningful insights
Experience analysing large data sets to prescribed processes and methodologies
Great communication skills with the ability to lead small projects & support delivery on larger scale projects
Ability to translate complex analysis into narrative and actively contribute and/ or lead production of client facing materials for review
Strong accuracy and attention to detail
Great organisational skills and ability to work on own initiative
Ability to multitask in a deadline driven environment
Excellent ability to share and cascade knowledge and passion throughout a team
Strong interpersonal people skills & proactive team player
Advanced Excel skills

Educational Qualifications:

A marketing, business or graduate qualification Qualified to Bachelor Degree level – Post Graduate desirable

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