ICICI Prudential Life | Jobs | Sr. Manager-Data Analytics-Mumbai | BigDataKB.com | 31-01-22

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    Job Location: Mumbai

    Should be able to define and implement measurement strategies that align with companies goal

    Producing meaningful campaign and sales dashboards and delivering cross channel performance reports with actionable insights

    Checking for trends and identifying anomalies

    Analyzing online user behavior, conversion data, customer journeys, funnel analysis and multi-channel attribution

    Working with internal technology teams to set-up system integrations required to automate reports, implement models etc.

    Formulate hypothesis and test the same using statistical techniques

    Use predictive analytics to forecast future performance

    Use models to predict and determine how prospective leads should be allocated

    Should be able to hunt for vendors and implement new capabilities like speech analytics, text analytics etc.

    ICICI Prudential Life | Hiring | Sr. Manager-Data Analytics-Mumbai | BigDataKB.com | 1/17/2022

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