Myntra.com | Hiring | Data Analyst | BigDataKB.com | 1/11/2022

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Myntra.com

Bangalore

Internet

About Team

The role rests with the Customer Retention team with the Revenue & Growth Management Function of Myntra. This team is responsible for driving retention and reactivation campaigns across various digital and direct marketing channels for Myntra. Among the primary objectives for the team includes churn reduction, driving better loyalty across early stage customers, premiumization and driving profitability from Myntra’s ever-growing customer base.


Roles & Responsibilities

Role:

The recruit will be part of the Customer Retention Team solving various analytical problems and generating insights to drive the key success metrics of the team.


Responsibilities:

Broad responsibilities will include:

  • Using data to drive analytical projects across all complexity levels and to generate key business insights & recommendations to enable decision making
  • Draft daily Revenue, Traffic & other input metric plan/forecast for different customer cohorts for BAU and event days. Monitoring these metrics & deep-dive analyses for problem-solving sessions will also be a key part of the role
  • Being the “data backbone” of the various campaigns run by the team – this will involve designing the experiments, creating the A/B bases, and finally measuring the impact. The recruit will need to liaison with other cross-functional teams (design & creative, marketing etc.) to provide entire feedback loop during the execution of these campaigns
  • Data visualization for easy consumption of insights for senior and middle management


Qualifications & Experience

  • Strong analytical problem-solving skills with appreciation for Math and Business and ability to get their hands dirty as required. 1-3 years of experience as Data/Business Analyst would be preferred
  • Highly proficient in use of Excel, SQL, R/Python. Knowledge of BI tools like Tableau and Power BI is an added advantage
  • Efficient project and stakeholder management skills. Should have demonstrated the ability to work independently in a highly demanding environment with strict deadlines
  • An open mind and pleasing personality with ability to make sense of ambiguity
  • Strong attention to detail and comfortable handling multiple projects
  • Good communication and presentation skills both written and verbal

Apply Here

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