Job Location: Burlington, NC
Equivalent Experience
**Open to 100% Remote – will be working EST/CST hours**
**Must be able to go W2 with client**
Description:
Our client is looking for a Martech Business Analyst as they work to bring to life some of their marketing efforts for their Direct to Consumer products. The digital experience team is working on strengthening their model as it relates to marketing automation and other functions . Currently their marketing efforts are sustainable, but as they continue to lean in to specific enhancements they are going to need a business leader to understand what their B2B and B2C audiences need.
Responsibilities:
- Lead technical day to day program operations. Troubleshoot and resolve any program bugs that arise.
- Develop comprehensive use cases for critical application testing; partner with QA team to execute testing plans based on use cases.
- Collaboratively define and gather business and technical requirements from marketing and vendor stakeholders; translate requirements into technical documents, identifying and eliminating gaps and risks; communicate requirements to technical team.
- Translate requirements for Developer/QA teams and serve as day-to-day contact.
- Identify, create, and support reporting and data quality needs.
- Identify and drive ongoing opportunities for business and process transformation to improve the MarTech space, optimize processes for efficiency/effectiveness, and maximize value from technical capabilities.
- Manage regular updates on scope, timelines, and changes to marketing and vendor stakeholders.
- Work with IT teams for compliance and security requirements.
- Knowledge of Eloqua/Salesforce/Salesforce Marketing Cloud as part of the MarTech stack
Required Skills:
- 2-5 years of experience as a Business Analyst in a Martech or Digital environment (ideally an environment that used Salesforce or Eloqua)
- Strong experience gathering business and technical requirements from marketing, IT and business stakeholders to translate into technical documents
- Have developed use cases for application testing, partner with QA teams to execute test plans
- Ideally experience working with security and compliance teams as needed
About TEKsystems:
We’re partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That’s the power of true partnership. TEKsystems is an Allegis Group company.
The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.
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