WebMD | Jobs | WebMD: Data Analyst | BigDataKB.com | 10-02-22

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    Job Location: Navi Mumbai

    Education: B.Tech/B.E. / MSc Statistics

    Experience: 4+ years

    Work timings: 2 PM to 11 PM IST

    BigDataKB.com Jyotish
    BigDataKB.com Jyotish - Career & Life Prediction

    Position Requirements:

    • Minimum 4 years experience in data analysis domain and content optimization
    • Minimum 1 year experience with databases such as SQL Server, Oracle, MS Access, etc. and strong SQL skills with ability to write SQL queries from scratch
    • Excellent web analytics skills and the ability to analyze complex sets of data
    • Proficient with Microsoft Excel (including pivots, formulas, and macros) and PowerPoint efficiently to digest the data and correlate multiple data points
    • Ability to extract and analyze large amounts of data and draw actionable insights and recommendations
    • Ability to collect data from multiple sources including web, product, and customer databases to create combined views
    • Web development skills will be an added advantage
    • Google Analytics, Omniture experience will be good to have
    • Experience in Data Visualization platforms like Tableau and Power BI would be good to have
    • Ability to quickly identify and address operational and process issues
    • Ability to understand data relationships, provide insights and deliver results
    • Experience with reporting and analyzing web metrics
    • Excellent verbal and written communication skills

    Role & Responsibilities:

    • Responsible for the production, analysis, and communication of standard and ad hoc reporting on key data associated with the Marketing KPIs of different Medscape products
    • Experience with DFDs (Data Flow Diagrams), creation, review, and audit/evaluations of weak points/failures
    • Produce regular reporting on the performance of content series, articles, and member behavior
    • Provide historical performance, trending, and benchmarking analysis
    • Work with web, email, and marketing teams to promote relevant content
    • Produce daily traffic analysis for different traffic drivers and identify key influencers
    • Validating data accuracy, provide insight on data trends and anomalies, making recommendations where appropriate to improve business performance
    • Ongoing analysis of our customer database providing insights to marketing managers about database growth/changes, website activity patterns, response trends by marketing channel
    • Create monthly target lists and generate product wise usage reports for all channels
    • Perform analytics to understand and measure success of programs, including click through analysis, retention, re-engagement, and A/B testing if required
    • Coordinating analysis activities with multiple teams at different locations
    • Working closely with onsite and remote development resources in several countries

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