Best Buy | Associate Decision Scientist-Marketing Analytics | Richfield, MN | United States | BigDataKB.com | 2023-01-15

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Job Location: Richfield, MN

Job Detail:
The person who fills this role will be within a commutable distance of our corporate office in Richfield, MN. This is currently a hybrid work model, 1-2 days/week in the office.

Best Buy is seeking an Associate Decision Scientist-Marketing Analytics. This role serves the Marketing organization and vendor partners by providing analytics solutions and insight into marketing strategy and performance. We proactively address key business questions, de-risk decision-making, and measure and optimize media effectiveness.

As an Associate Decision Scientist, you will use your analytical skills and technical experience to build and grow critical marketing measurement and insights capabilities which require taking ownership of, developing an understanding of, and building solutions for complex business problems. The successful candidate will possess strong analytical, problem-solving, and strategic thinking skills and be able to effectively communicate and present findings to clients. In addition, this individual will be passionate about learning all aspects of our business, collaborating with others, and working with top BI analytics, process, and knowledge management tools.

Key Responsibilities

  • Work directly with cross-functional business partners to execute ad hoc analysis utilizing multiple marketing measurement programs, including Marketing Mix Modeling (MMM) and Multi-Touch Attribution (MTA), and campaign measurement (MMM, and MTA solutions are developed by a third party or other internal teams)
  • Owns analysis of media data used in modeling, reporting, and insights with high attention to detail
  • Design and review quality assurance checks, reporting, and forecasting, in support of marketing measurement and insights delivery
  • Bring business process improvements to life, such as automated technical processes Work cross-functionally to understand the business context and provide strategic support Develop new approaches to analysis including data visualization, in support of marketing insights

Minimum Qualifications (Must Meet To Be Considered)

  • 2 or more years of experience in a related business or analytics role
  • 2 or more years of analytics, reporting, and/or database experience (using tools, applications, and platforms such as SAS, SQL, Python, or R)
  • Demonstrated ability to translate data into actionable insights and clearly present/articulate recommendations to business partners to drive decision-making

Preferred Qualifications

  • Experience with marketing measurement data and solutions
  • Demonstrated leadership, curiosity, and success in a cross-functional team environment
  • Bachelor’s degree or greater in Business, Mathematics, Analytics, Economics, or Finance




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