American Airlines | Analyst/Senior Analyst, AAdvantage Membership Strategy | Dallas, TX | United States | BigDataKB.com | 2023-01-15

Intro

Are you ready to explore a world of possibilities, both at work and during your time off? Join our American Airlines family, and you’ll travel the world, grow your expertise and become the best version of you. As you embark on a new journey, you’ll tackle challenges with flexibility and grace, learning new skills and advancing your career while having the time of your life. Feel free to enrich both your personal and work life and hop on board!

Why you’ll love this job

The Analyst/Sr Analyst, AAdvantage® Rewards and Benefits Strategy is part of the team responsible for designing our benefits and rewards ecosystem. The team is charged with creating a program proposition that makes every customer want to become an AAdvantage® member and gives AAdvantage® members at every stage of the customer lifecycle valuable reasons to engage.

Your work product will impact millions of AAdvantage® members every year and you will create the strategies to enhance and evolve program assets like core membership benefits, AAdvantage® Status, Loyalty Point Rewards, multi-year benefits, experiential rewards, and the ConciergeKey® and Million Miler programs.

You will work cross-functionally with teams across the American Airlines enterprise to bring the program to life, represent loyalty in a variety of forums, present to senior leadership, and create compelling strategies that deliver value to both our members and the AAdvantage® program.

What you’ll do

• Analyze data from members, benefits, and rewards to inform programmatic changes and identify opportunities
• Build business cases that grow the value of benefits and reward propositions
• Collaborate and lead cross-functionally with teams such as Revenue Management, Sales, Marketing, Finance, Customer Insights, Customer Service, and Premium Guest Services
• Write and socialize proposals via effective and data-validated narratives
• Monitor status qualification trends and design related program requirements
• Design program benefits, such as upgrades, Loyalty Point rewards, new and multi-year benefits
• Create and maintain program policies (including Ts&Cs, mileage expiration, etc.) and training materials about the AAdvantage® program
• Drive enhancement of member recognition
• Lead relationships with various areas across the American Airlines enterprise

All you’ll need for success

Minimum Qualifications- Education & Prior Job Experience

• Bachelor’s degree in relevant field
• 3 years of professional work experience

Preferred Qualifications- Education & Prior Job Experience

• Master of Business Administration or other related field
• Previous loyalty marketing, CRM, insights, customer behavioral sciences, or commercial airline experience
• Strategy experience in customer focused companies/industries
• Experience with SQL and Tableau highly preferred

Skills, Licenses & Certifications

• Exceptional business acumen with firm grasp of marketing principles, economic concepts, and customer-focused mindset
• Excellent communication, presentation, creative thinking, analytical and problem-solving skills capable of influencing others across levels of the organization
• Knowledge of AAdvantage® products and propositions as well as consumer alternatives
• Advanced proficiency in Microsoft Excel and PowerPoint
• Ability to perform customer data analysis using complex data sets
• Strong organizational skills and ability to balance multiple priorities effectively under tight time constraints
• Knowledge and understanding of customer data
• Knowledge and understanding of customer experience and engagement best practices
• Ability to develop creative solutions and innovative strategies to drive business results
• Ability to drive innovation

What you’ll get

Feel free to take advantage of all that American Airlines has to offer:

• Travel Perks: Ready to explore the world? You, your family and your friends can reach 365 destinations on more than 6,800 daily flights across our global network.
• Health Benefits: On day one, you’ll have access to your health, dental, prescription and vision benefits to help you stay well. And that’s just the start, we also offer virtual doctor visits, flexible spending accounts and more.
• Wellness Programs: We want you to be the best version of yourself – that’s why our wellness programs provide you with all the right tools, resources and support you need.
• 401(k) Program: Available upon hire and, depending on the workgroup, employer contributions to your 401(k) program are available after one year.
• Additional Benefits: Other great benefits include our Employee Assistance Program, pet insurance and discounts on hotels, cars, cruises and more.

Feel free to be yourself at American

From the team members we hire to the customers we serve, inclusion and diversity are the foundation of the dynamic workforce at American Airlines. Our 20+ Employee Business Resource Groups are focused on connecting our team members to our customers, suppliers, communities and shareholders, helping team members reach their full potential and creating an inclusive work environment to meet and exceed the needs of our diverse world.

Are you ready to feel a tremendous sense of pride and satisfaction as you do your part to keep the largest airline in the world running smoothly as we care for people on life’s journey? Feel free to be yourself at American.